Persuasion

Author: Robert H Gass
Publisher: Routledge
ISBN: 1317348389
Size: 46.40 MB
Format: PDF
View: 2971
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The 5th edition explores how social media continues to be a form of influence, but it also looks at grassroots movements, such as the Tea Party and Occupy Wall Street, and traditional forms of persuasion, such as advertising, marketing, and ...

Persuasion

Author: Robert H. Gass
Publisher: Pearson College Division
ISBN: 9780205912964
Size: 12.16 MB
Format: PDF, ePub
View: 1636
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Learning Goals Upon completing this book, readers will be able to: Understand how persuasion works Discuss the impact culture has on persuasion Understand and identify key differences among persuasion, propaganda, and manipulation ...

Persuasion Social Influence And Compliance Gaining

Author: Robert H. Gass
Publisher:
ISBN: 9781292025223
Size: 65.40 MB
Format: PDF, ePub, Mobi
View: 2708
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The 5th edition explores how social media continues to be a form of influence, but it also looks at grassroots movements, such as the Tea Party and Occupy Wall Street, and traditional forms of persuasion, such as advertising, marketing, and ...

Persuasion Social Influence And Compliance Gaining

Author: CTI Reviews
Publisher: Cram101 Textbook Reviews
ISBN: 1497083419
Size: 58.60 MB
Format: PDF, Docs
View: 5046
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In this book, you will learn topics such as Attitudes and Consistency, Credibility, Communicator Characteristics and Persuadability, and Conformity and Influence in Groups plus much more.

Techniques Of Social Influence

Author: Dariusz Dolinski
Publisher: Routledge
ISBN: 1317599640
Size: 48.33 MB
Format: PDF, Mobi
View: 2963
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This accessible text provides a uniquely in-depth overview of the different social influence techniques people use in order to improve the chances of their requests being fulfilled.

Who Governs

Author: James N. Druckman
Publisher: University of Chicago Press
ISBN: 022623455X
Size: 75.44 MB
Format: PDF, ePub, Mobi
View: 5164
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America’s model of representational government rests on the premise that elected officials respond to the opinions of citizens. This is a myth, however, not a reality, according to James N. Druckman and Lawrence R. Jacobs. In Who Governs?

Influence Pearson New International Edition

Author: Robert B. Cialdini
Publisher: Pearson Higher Ed
ISBN: 1292035498
Size: 25.46 MB
Format: PDF, ePub
View: 4960
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Cialdini organizes compliance techniques into six categories based on psychological principles that direct human behavior: reciprocation, consistency, social proof, liking, authority, and scarcity.

Rhetorical Criticism

Author: Jim A. Kuypers
Publisher: Rowman & Littlefield
ISBN: 1442252731
Size: 53.26 MB
Format: PDF, Docs
View: 5971
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A thorough, accessible, and well-grounded introduction to the breadth of approaches and perspectives comprising contemporary rhetorical criticism.

Everyday Talk

Author: Karen Tracy
Publisher: Guilford Press
ISBN: 1462511473
Size: 43.40 MB
Format: PDF, ePub
View: 5070
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This engaging text explores how everyday talk--the ordinary kinds of communicating that people do in schools, workplaces, and among family and friends--expresses who we are and who we want to be.