Thank You For Arguing Revised And Updated Edition

Author: Jay Heinrichs
Publisher: Three Rivers Press
ISBN: 0385347782
Size: 63.74 MB
Format: PDF, ePub, Docs
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The time-tested secrets this book discloses include Cicero’s three-step strategy for moving an audience to action—as well as Honest Abe’s Shameless Trick of lowering an audience’s expectations by pretending to be unpolished.