The Dynamics Of Persuasion

Author: Richard M. Perloff
Publisher: Routledge
ISBN: 1317328876
Size: 16.91 MB
Format: PDF
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The fundamentals of the book – emphasis on theory, clear-cut explanation of findings, in-depth discussion of persuasion processes and effects, and easy-to-follow real-world applications – continue in the sixth edition.

The Dynamics Of Persuasion

Author: Richard M. Perloff
Publisher: Routledge
ISBN: 113520392X
Size: 37.27 MB
Format: PDF, Kindle
View: 6545
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Offering a thorough discussion of classic and contemporary theories of persuasion, this text explores the structure and functions of attitudes, consistency between attitude and behavior, and issues in attitude measurement.

The Dynamics Of Political Communication

Author: Richard M. Perloff
Publisher: Routledge
ISBN: 1136294600
Size: 41.96 MB
Format: PDF, ePub, Mobi
View: 7421
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The Dynamics of Political Communication: Media and Politics in a Digital Age explores these issues and guides us through current political communication theories and beliefs.

The Handbook Of Attitudes

Author: Dolores Albarracin
Publisher: Psychology Press
ISBN: 1135626162
Size: 43.64 MB
Format: PDF, Mobi
View: 6206
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This new handbook presents, synthesizes, and integrates the existing knowledge of methods, theories, and data in attitudes.

Listening

Author: Judi Brownell
Publisher: Routledge
ISBN: 1317346734
Size: 15.28 MB
Format: PDF
View: 4094
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The text encourages students to view listening as a process involving six interrelated components which are developed along the parallel dimensions of theory and skill building.

Judging Merit

Author: Warren Thorngate
Publisher: Psychology Press
ISBN: 1136872558
Size: 32.84 MB
Format: PDF, ePub
View: 2168
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Based on over 20 years of theory and research in human judgment, decision making and social psychology, this unique book brings together for the first time what is known about the processes and problems of judging merit and their ...

One Person Puppet Plays

Author: Denise Anton Wright
Publisher: Libraries Unlimited
ISBN: 9780872877429
Size: 54.69 MB
Format: PDF, ePub
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Discusses puppets, puppet stages, props, scenery, and performance techniques, and shares plays with folklore, holiday, and library themes

Toward A Global Psychology

Author: Michael J. Stevens
Publisher: Psychology Press
ISBN: 1135603839
Size: 24.16 MB
Format: PDF, ePub, Mobi
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The book's appendix features a sample syllabus for a course on global psychology.

Persuasion

Author: Daniel J. O'Keefe
Publisher: SAGE Publications
ISBN: 148331510X
Size: 76.83 MB
Format: PDF, ePub, Docs
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In this edition, author Daniel J. O'Keefe has given special attention to the importance of adapting (tailoring) messages to audiences to maximize persuasiveness.